Top POS Trends for Autumn 2018
It doesn’t matter on the industry that you work in, it’s important to update your POS regularly. Not only is doing so a great way to keep customers interested and engaged with what you are offering, but it also ensures that your displays remain current and up to date. After all, seeing the same displays month after month can lead to potential customers assuming that you are not taking your advertising seriously. Now that autumn is right around the corner, it’s time to think about how you’ll be changing your POS. The POS trends that work for summer don’t always work quite as well in autumn, which is why it’s important to make some changes. In order to help, we’ve listed some of the top POS trends for autumn 2018, take a look:
Perfect POS Trends for Autumn
- Light Box Displays - As the days get shorter and the nights get darker, a lot of businesses struggle to showcase their displays to customers. This is because a lot of displays aren’t easily visible in the dark, wet and windy evenings. It’s important to find a way around this, as difficult to see displays can mean that you’ll miss out on potential customers. Luckily, LED displays don’t have the same problem. By upgrading to LED displays, you can ensure that your POS is seen at all times. There are a number of different types of LED displays available, which means that you’re sure to find the ideal type for you. All LED displays backlight whatever poster or advertisement you have on display, making them stand out at all times.
- Pavement Signs - Though autumn does bring with it a decrease in pedestrian traffic and footfall, there’s always the possibility of advertising a service or product to someone new. This is why pavement signs are a great POS trend for autumn. By being placed directly outside of a business, a pavement sign is seen by anyone who walks passed. This can make a passerby aware or a promotion or special event.
- Poster Frames - There are a number of special events that happen in autumn, such as Bonfire Night and Halloween, all of which need to be advertised if your business is doing something special. It doesn’t matter whether it’s a themed club night or a new menu item that you’re introducing, a poster frame works well. Poster frames can display posters and information, all of which is easy for customers to see. Plus, poster snap frames can be placed in a number of different areas and this makes them very versatile.
As you can see, there are three main POS trends for autumn this year. The great thing about these specific trends is that they can be used by any business type, in any industry. It doesn’t matter whether you are advertising a fundraising event or a special occasion, you can use these trends to ensure that your POS will be seen by those who matter. To find out more about any of the POS trends listed above, get in touch. At Red17, we have a wide range of signage and display options available.