Your Quick-Fire Guide to Choosing a Barrier System
Café barriers are an excellent tool for additional branding and creating an exclusive area, or simply improving your customer experience. But how do you know if a café barrier system is right for you? Here’s your quick-fire guide to getting it right.
What is a café barrier system?
Designed to enclose or divide an area, café barriers can be incredibly useful for a variety of business types; whether you’re on the high street, a garden centre on the outskirts of town, or a big corporate event.
Most barrier systems are heavy duty and can remain sturdy in poor weather but they’re still versatile enough to be easily transported or moved into place, and can be taken apart for easy storage too.
What are the benefits of a café barrier system?
Some businesses don’t see the immediate benefit of a café barrier system. Not only are they a versatile and flexible system, café barriers are great for creating an alfresco dining area and making use of your outdoor space.
Customer experience is a key differentiator in the business world and creating a comfortable and attractive area for your customers to enjoy can go a long way to boosting your custom.
Eye-catching and stylish, these systems are perfect for setting you apart from the competition and keep your customers coming back time and time again.
Whilst all your other marketing materials are going to be seamlessly branded with the correct colours, your flag should be no different. But whilst it can be really tempting to use big and bold colours that are associated with your company, also think about the readability of the text and your logo on the flag – some colours can make this difficult and so it may be best to consult with a designer.
Which barrier system works for you?
Here at Red17, we have two café barrier designs to choose from; the deluxe and the economy. The overall benefits of a café barrier system is applicable to both of these designs but then depending on your budget and style, you can choose the one that works best for you.
We all face difficulties with budgeting for different elements of the business, and there are often always overspends and budget cuts. In some cases, new ideas are simply placed on trial and businesses want to opt for a slightly less expensive option just so they can try it out.
Whatever the reason for wanting to reduce costs, the economy system is ideal for those conscious about money. But that doesn’t mean it compromises on professionalism and aesthetics. The economy style system is very neat and smart looking; featuring hard-wearing black posts that are perfect for heavy duty areas.
But for many businesses, plain black isn’t always on-point and you may need a more stylish option. The deluxe style features chrome finished poles that are also excellent for creating additional visibility in those busy pedestrian areas.
Determining whether the deluxe style is more suited to your brand can be tricky, so it’s worth considering your overall messaging and if the silver styling will fit in.
Barrier systems can be excellent for creating the ideal customer experience, but deciding on whether it’s the right choice for your business, and which style would better suit can be a headache. By outlining some of the main benefits of café barriers, and the different styles we have on offer, has hopefully allowed you to choose with ease.